{"id":57062,"date":"2019-04-18T07:00:21","date_gmt":"2019-04-18T05:00:21","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?p=57062"},"modified":"2020-02-09T01:21:04","modified_gmt":"2020-02-09T00:21:04","slug":"erp-crm-und-cloud-trends-2019","status":"publish","type":"post","link":"https:\/\/e3magpmp.greatsolution.dev\/de\/erp-crm-und-cloud-trends-2019\/","title":{"rendered":"ERP-, CRM- und Cloud-Trends 2019"},"content":{"rendered":"<p>Der deutsche Mittelstand ist der Cloud gegen\u00fcber immer aufgeschlossener und somit steigt die Nachfrage nach cloudbasierten CRM- und ERP-Anwendungen kontinuierlich.<\/p>\n<p>Die Unsicherheiten hinsichtlich der Datensicherheit nehmen bei vielen kleinen und mittelst\u00e4ndischen Unternehmen (KMU) ab. Gleichzeitig hat die Datenschutzgrundverordnung (DSGVO) Einfluss auf die Entwicklung des CRM-, ERP- und Cloud-Markts.<\/p><div class=\"great-fullsize-content-es\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-295155070\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/kit-de-medios\/\" target=\"_blank\" aria-label=\"nl_werbung_800x100_es\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-en\" id=\"great-2376038811\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/media-kit\/\" target=\"_blank\" aria-label=\"nl_werbung_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-de\" style=\"margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-754054156\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/steampunk-summit\/\" target=\"_blank\" aria-label=\"steampunk_2024_1_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg 1920w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1200x150.jpg 1200w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-960x120.jpg 960w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1168x146.jpg 1168w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1440x180.jpg 1440w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1536x192.jpg 1536w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-600x75.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" width=\"2560\" height=\"320\"   \/><\/a><\/div>\n<p>K\u00fcnstliche-Intelligenz-Komponenten (KI) werden zunehmend in ERP- und CRM-Systemen integriert. KI unterst\u00fctzt somit in ERP-Systemen eine intelligente Warenwirtschaft. Dadurch k\u00f6nnen Unternehmen ihre Prozesse erheblich verbessern und effizienter sowie kosteng\u00fcnstiger arbeiten.<\/p>\n<p>KI-basierte Anwendungen werden f\u00fcr mittelst\u00e4ndische Unternehmen zuk\u00fcnftig eine gro\u00dfe Rolle spielen, beispielsweise zur Erstellung verbesserter Beschaffungsprognosen. Auch im Bereich CRM k\u00f6nnen mit KI-Komponenten neue Erkenntnisse \u00fcber Kunden automatisch analysiert und f\u00fcr eine gezielte, personalisierte Kundenansprache genutzt werden.<\/p>\n<p>Dieses theoretische Potenzial und die darauf aufbauenden Ma\u00dfnahmen m\u00fcssen allerdings im Einklang mit der DSGVO stehen. Immer mehr Unternehmen migrieren ihr ERP- und\/oder CRM-System au\u00dferdem in die Cloud. Die Bedenken hinsichtlich der Datensicherheit werden geringer.<\/p>\n<p>Dies h\u00e4ngt sicherlich auch damit zusammen, dass es bislang keine gr\u00f6\u00dferen Sicherheitsvorf\u00e4lle gab. Und die Vorteile der Cloud liegen auf der Hand: Eine aufw\u00e4ndige IT-Infrastruktur wird \u00fcberfl\u00fcssig, wodurch Firmen ihre internen IT-Kosten erheblich senken k\u00f6nnen.<\/p>\n<p>Durch die zunehmende Anzahl von Cyberangriffen und neue Anforderungen durch die DSGVO kommt der Datensicherheit ein gr\u00f6\u00dferer Stellenwert in Unternehmen zu. ERP-Systeme k\u00f6nnen dabei eine gro\u00dfe Schwachstelle in Unternehmen darstellen.<\/p>\n<p>Dennoch wurden diese Systeme bislang zu wenig gesichert. Deutsche Mittelst\u00e4ndler haben aber mittlerweile erkannt, dass hier Nachholbedarf besteht, und implementieren ERP-Security.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Basierend auf eigenen Praxiserfahrungen und Expertenprognosen hat Konica Minolta die Trendthemen rund um ERP, CRM und Cloud im Jahr 2019 zusammengestellt.<\/p>\n","protected":false},"author":38,"featured_media":57063,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[2,28431],"tags":[39,124,7622,11281,73,624,3569,626],"coauthors":[19920],"class_list":["post-57062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-1903","tag-cloud","tag-crm","tag-datenschutzgrundverordnung","tag-dsgvo","tag-erp","tag-ki","tag-kmu","tag-kuenstliche-intelligenz"],"featured_image_urls_v2":{"full":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"thumbnail":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-150x150.jpg",150,150,true],"medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",400,180,false],"medium_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-768x346.jpg",768,346,true],"large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"image-100":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-100x45.jpg",100,45,true],"image-480":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-480x216.jpg",480,216,true],"image-640":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-640x288.jpg",640,288,true],"image-720":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-720x324.jpg",720,324,true],"image-960":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"image-1440":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"image-1920":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"1536x1536":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"2048x2048":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"bricks_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"bricks_medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",600,270,false],"profile_24":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Basierend auf eigenen Praxiserfahrungen und Expertenprognosen hat Konica Minolta die Trendthemen rund um ERP, CRM und Cloud im Jahr 2019 zusammengestellt.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3magpmp.greatsolution.dev\/de\/category\/sap-nachrichten\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/de\/category\/mag-1903\/\" rel=\"category tag\">MAG 19-03<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3magpmp.greatsolution.dev\/de\/author\/e-3-magazin\/"},"comments_num_v2":"0 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