{"id":62953,"date":"2019-10-14T12:43:20","date_gmt":"2019-10-14T10:43:20","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?page_id=62953"},"modified":"2020-02-06T04:02:15","modified_gmt":"2020-02-06T03:02:15","slug":"book-tips-gamification","status":"publish","type":"page","link":"https:\/\/e3magpmp.greatsolution.dev\/en\/buchtipps\/book-tips-gamification\/","title":{"rendered":"Book tips - Gamification"},"content":{"rendered":"
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Gamification<\/h2>\n\n\n\n
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Gamification is the new panacea. The method is used to motivate employees to perform monotonous tasks and boost morale. Gamification includes ranking lists, high scores, simulations - everything a gamer's heart desires. SAP itself also uses gamification to train employees: the internal simulation game \"Roadwarrior\" is designed to keep the external sales team on their toes. SAP has discovered that the development of new technologies is moving too fast for the sales team to have enough time to keep themselves sufficiently informed with e-learning or other documents. For this reason, \"Roadwarrior\" was developed: Instead of transmitting pure information, players can conduct simulated sales conversations and thus prepare for real-life situations. This example shows that use cases of gamification are as diverse as the world of games itself and that everyone can benefit from it - whether small business, medium-sized company or international software giant.<\/p>\n\n\n\n

\" You can get to know a person better in an hour playing a game than you can in a year talking to them. \" -<\/em>Plato (427-348 BC)<\/span><\/h4>\n\n\n\n

Source: E-3 Magazine - October 2019 issue <\/span><\/p>

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\"Growth<\/figure>\n<\/div>\n\n\n\n
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Growth Hacking<\/h4>\n\n\n\n

Digital games are increasingly being used to deliver learning content in classrooms. But how can gamification contribute to business growth and customer acquisition? The magic word is growth hacking! Numerous insider tricks for product positioning, acquisition and customer retention make this compact introduction an insider's tip for all marketers who want to use gamification to drive their business forward. Whether you're a start-up, an agency, or an industry leader, gamification can move anyone forward.<\/p>\n\n\n\n