{"id":324,"date":"2013-10-04T10:19:57","date_gmt":"2013-10-04T08:19:57","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?p=324"},"modified":"2019-04-01T10:51:17","modified_gmt":"2019-04-01T08:51:17","slug":"novel-shopping-experiences","status":"publish","type":"post","link":"https:\/\/e3magpmp.greatsolution.dev\/en\/novel-shopping-experiences\/","title":{"rendered":"Novel shopping experiences"},"content":{"rendered":"<p>The <span id=\"urn:local-text-annotation-crk0t6sibv94vw3eam7r8dpj3fhkzuut\" class=\"textannotation disambiguated wl-person\">SAP<\/span> plans to expand the flexible multichannel<span id=\"urn:local-text-annotation-zm0frdu6sn9gf9b5fz1g491tmni6usnh\" class=\"textannotation disambiguated wl-thing\">Solutions<\/span> from <span id=\"urn:local-text-annotation-gwg99qpxaibic7l8t2setyd8q6m3p0fb\" class=\"textannotation disambiguated wl-organization\">Hubris<\/span> with the in-house <span id=\"urn:local-text-annotation-io7vejob9qgk1i6bbi1ytyak35djun6f\" class=\"textannotation disambiguated wl-thing\">Solutions<\/span> like <span id=\"urn:local-text-annotation-veboikys2wo3w8nct70d2cjt2gcb0od8\" class=\"textannotation disambiguated wl-thing\">Hana<\/span>cloud and mobile applications. In this way, customer needs are to be determined even better.<\/p>\n<p><em>\"With the <span id=\"urn:local-text-annotation-8xdqbq236qcjakxq5bvc2k5k5rzkv2a9\" class=\"textannotation disambiguated wl-thing\">E-commerce<\/span>-Platform from <span id=\"urn:local-text-annotation-ydx2psfm1xqcq9k7vrhkjlpxnowdwvoo\" class=\"textannotation disambiguated wl-organization\">Hubris<\/span> We want to help companies stay close to their customers. <span id=\"urn:local-text-annotation-n3zoi74nmd8zvzl1gwqgxkbwrrol4z4h\" class=\"textannotation disambiguated wl-thing\">Customers<\/span> Optimize in real time and across all endpoints, channels and interaction points\"<\/em><\/p><div class=\"great-fullsize-content-es\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-3622028918\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/kit-de-medios\/\" target=\"_blank\" aria-label=\"nl_werbung_800x100_es\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-en\" id=\"great-868816615\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/media-kit\/\" target=\"_blank\" aria-label=\"nl_advertising_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-de\" style=\"margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-4067830190\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/steampunk-summit-2025\/\" target=\"_blank\" aria-label=\"steampunk_2024_1_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg 1920w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1200x150.jpg 1200w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-960x120.jpg 960w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1168x146.jpg 1168w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1440x180.jpg 1440w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1536x192.jpg 1536w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-600x75.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" width=\"2560\" height=\"320\"   \/><\/a><\/div>\n<p>stated <span id=\"urn:local-text-annotation-x9dvt6ncpqxg9zixv2evacgbhxbl0976\" class=\"textannotation disambiguated wl-person\">Bill McDermott<\/span> and <span id=\"urn:local-text-annotation-f1xd6v000un1y0kyinud57lejx8jwi4x\" class=\"textannotation disambiguated wl-person\">Jim Hagemann Snabe<\/span>, Spokesman of the Board of <span id=\"urn:local-text-annotation-labpdyt81kfpeh6eeww63cr8sqn55pwx\" class=\"textannotation disambiguated wl-person\">SAP<\/span>.<\/p>\n<p>According to a global survey by Bloomberg Businessweek Research Services (BBRS), executives believe that <span id=\"urn:local-text-annotation-mm45zd5n0b7y6tmz5jepz5wkgrvldft2\" class=\"textannotation disambiguated wl-thing\">Customers <\/span>\"a contextualized and personalized buying experience must be provided, enhanced with real-time information and designed consistently across all channels.\"<\/p>\n<p>Hybris Commerce Suite is an open and extensible multichannel platform with new product content management and unified <span id=\"urn:local-text-annotation-g8vumyaiozf2aawtd6maoqzohyihju8c\" class=\"textannotation disambiguated wl-thing\">E-commerce<\/span>-processes, which provide companies with a consolidated overview of <span id=\"urn:local-text-annotation-dasjd83xv5zsfgvvotjb3sqn9t9stt7d\" class=\"textannotation disambiguated wl-thing\">Customers<\/span>, products and enable orders.<\/p>\n<p><em>\"We use software from Hybris and SAP and benefit from their technologies to offer differentiated customer interactions\"<\/em><\/p>\n<p>Sven Blumenstiel said, <span id=\"urn:local-text-annotation-a4nhmp9wo9pqj18vttmn8oewppbfl2z3\" class=\"textannotation disambiguated wl-thing\">CIO<\/span> from <span id=\"urn:local-text-annotation-a9127eggnttsx9kwa4ta9rfopyuu9pwn\" class=\"textannotation disambiguated wl-organization\">Sonova<\/span>.<\/p>\n<p><em>\"<span id=\"urn:local-text-annotation-eq09bjz76xrz7ve3v3vrsg4bmyqroh8o\" class=\"textannotation disambiguated wl-thing\">Customers<\/span> expect a buying experience that is independent of the sales channel. And the requirements are growing all the time\"<\/em><\/p>\n<p>emphasized Ole Vogt, Senior Product Manager, Interactive <span id=\"urn:local-text-annotation-8fe4r2thv3ahqf922cz26ovt5khyi71e\" class=\"textannotation disambiguated wl-thing\">Marketing<\/span> from <span id=\"urn:local-text-annotation-v78nbe2pbrhznrezhucu9kuu5qlb3n9g\" class=\"textannotation disambiguated wl-organization\">Phonak<\/span>.<\/p>\n<p><em>\"We expect Hybris and SAP to work together to produce the innovations to gain market share in the future.\"<\/em><\/p>\n<p><span id=\"urn:local-text-annotation-qxawgqs6ju87h4zcbcbto0b6amsu1cbm\" class=\"textannotation disambiguated wl-organization\">Hubris<\/span> is used as an independent <span id=\"urn:local-text-annotation-en1wpkmgchtwxt73u20mfe092a2e0otv\" class=\"textannotation disambiguated wl-thing\">Business Unit<\/span> will continue under the existing management and use the name \"<span id=\"urn:local-text-annotation-9c7hqqv2a855gi8s7fjfnxek3y7hlwgd\" class=\"textannotation disambiguated wl-organization\">Hubris<\/span>, a company of the <span id=\"urn:local-text-annotation-h2moo42s0vk0twz8r2rtpr7grzqmjljm\" class=\"textannotation disambiguated wl-person\">SAP<\/span>\" lead<\/p>","protected":false},"excerpt":{"rendered":"<p>SAP's acquisition of Hybris, a Swiss provider of e-commerce technology, has been completed. The Group is thus investing in the future of customer management. The goal is to offer a contextual and consistent shopping experience across all interaction points.<\/p>","protected":false},"author":38,"featured_media":488,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[6,1480],"tags":[187,39,65,228,9551,236],"coauthors":[19920],"class_list":["post-324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wirtschaft","category-mag1310","tag-bill-mcdermott","tag-cloud","tag-hana","tag-hybris","tag-jim-hagemann-snabe","tag-sap"],"featured_image_urls_v2":{"full":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"thumbnail":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-150x150.jpg",150,150,true],"medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",400,267,false],"medium_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-768x512.jpg",768,512,true],"large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"image-100":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-100x67.jpg",100,67,true],"image-480":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-480x320.jpg",480,320,true],"image-640":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-640x427.jpg",640,427,true],"image-720":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-720x480.jpg",720,480,true],"image-960":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-960x640.jpg",960,640,true],"image-1168":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"image-1440":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"image-1920":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"1536x1536":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"2048x2048":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"trp-custom-language-flag":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",18,12,false],"bricks_large_16x9":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"bricks_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"bricks_large_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",1000,667,false],"bricks_medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",600,400,false],"bricks_medium_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395.jpg",600,400,false],"profile_24":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/2shutterstock_331548395-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Die \u00dcbernahme von Hybris, einem Schweizer Anbieter von E-Commerce-Technologie, durch die SAP ist abgeschlossen. Der Konzern investiert damit in die Zukunft des Kundenmanagements. Das Ziel ist, ein kontextbezogenes und einheitliches Einkaufserlebnis \u00fcber alle Interaktionspunkte hinweg anzubieten.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/category\/economy\/\" rel=\"category tag\">Wirtschaft<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/category\/mag1310\/\" rel=\"category tag\">MAG 13-10<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3magpmp.greatsolution.dev\/en\/author\/e-3-magazin\/"},"comments_num_v2":"0 comments","acf":[],"_links":{"self":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/posts\/324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/comments?post=324"}],"version-history":[{"count":0,"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/posts\/324\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/media\/488"}],"wp:attachment":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/media?parent=324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/categories?post=324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/tags?post=324"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/en\/wp-json\/wp\/v2\/coauthors?post=324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}