{"id":30625,"date":"2017-11-23T08:00:07","date_gmt":"2017-11-23T07:00:07","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?p=30625"},"modified":"2022-05-01T09:15:36","modified_gmt":"2022-05-01T07:15:36","slug":"sap-naechste-akquise","status":"publish","type":"post","link":"https:\/\/e3magpmp.greatsolution.dev\/es\/sap-naechste-akquise\/","title":{"rendered":"SAP: Pr\u00f3xima adquisici\u00f3n"},"content":{"rendered":"

Como parte de la adquisici\u00f3n prevista, Gigya se integrar\u00e1 en la unidad de negocio Hybris para el compromiso con el cliente y el comercio. La plataforma Gigya de gesti\u00f3n de accesos e identidades de clientes ayuda a las empresas a establecer relaciones digitales con sus clientes.<\/p>\n

En concreto, permite gestionar los perfiles, las preferencias y la configuraci\u00f3n de permisos y consentimientos de los clientes, manteni\u00e9ndoles en todo momento en pleno control de sus datos.<\/p>

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El consentimiento y el registro se llevan a cabo a trav\u00e9s de la soluci\u00f3n Registration-as-a-Service de Gigya, que tiene en cuenta las normativas actuales de protecci\u00f3n de datos espec\u00edficas de cada pa\u00eds y los requisitos de cumplimiento, as\u00ed como el Reglamento General de Protecci\u00f3n de Datos (RGPD) de la UE.<\/p>\n

Gigya gestiona actualmente 1.300 millones de identidades de clientes que las empresas utilizan para construir y mantener relaciones individuales con los clientes. La tecnolog\u00eda ofrece nuevas funcionalidades a los consumidores independientemente del canal o punto de contacto, crea perfiles detallados e inteligentes y permite a departamentos como ventas, atenci\u00f3n al cliente y marketing personalizar sus contenidos en funci\u00f3n del consentimiento.<\/p>\n

La adquisici\u00f3n marca ahora el inicio de una nueva fase de esta cooperaci\u00f3n. Gigya emplea a m\u00e1s de 300 personas y tiene su sede en Mountain View (California).<\/p>\n

\"Carsten<\/a><\/p>","protected":false},"excerpt":{"rendered":"

SAP planea adquirir Gigya, proveedor l\u00edder de soluciones de gesti\u00f3n de identidad y acceso de clientes.<\/p>","protected":false},"author":38,"featured_media":30626,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[6,18533],"tags":[11281,14542],"coauthors":[19920],"class_list":["post-30625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wirtschaft","category-mag-1711","tag-dsgvo","tag-eu-datenschutzgrundverordnung"],"featured_image_urls_v2":{"full":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"thumbnail":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-150x150.jpg",150,150,true],"medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",400,198,false],"medium_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-768x379.jpg",768,379,true],"large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"image-100":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-100x49.jpg",100,49,true],"image-480":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-480x237.jpg",480,237,true],"image-640":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-640x316.jpg",640,316,true],"image-720":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-720x356.jpg",720,356,true],"image-960":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-960x474.jpg",960,474,true],"image-1168":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"image-1440":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"image-1920":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"1536x1536":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"2048x2048":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"trp-custom-language-flag":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",18,9,false],"bricks_large_16x9":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"bricks_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"bricks_large_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",1000,494,false],"bricks_medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",600,296,false],"bricks_medium_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA.jpg",600,296,false],"profile_24":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/11\/SapGIGYA-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"

SAP plant die \u00dcbernahme von Gigya, einem f\u00fchrenden Anbieter von Customer-Identity- und Access-Management-L\u00f6sungen.<\/p>\n","category_list_v2":"Wirtschaft<\/a>, MAG 17-11<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3magpmp.greatsolution.dev\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","acf":[],"_links":{"self":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/30625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/comments?post=30625"}],"version-history":[{"count":0,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/30625\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media\/30626"}],"wp:attachment":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media?parent=30625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/categories?post=30625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/tags?post=30625"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/coauthors?post=30625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}