{"id":55259,"date":"2018-12-06T08:00:51","date_gmt":"2018-12-06T07:00:51","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?p=55259"},"modified":"2022-05-01T08:34:50","modified_gmt":"2022-05-01T06:34:50","slug":"como-influye-en-el-comercio-del-futuro","status":"publish","type":"post","link":"https:\/\/e3magpmp.greatsolution.dev\/es\/como-influye-en-el-comercio-del-futuro\/","title":{"rendered":"C\u00f3mo influyen las TI en el comercio del futuro"},"content":{"rendered":"<p>Hoy en d\u00eda, las empresas minoristas se enfrentan al reto de digitalizar sus procesos empresariales no s\u00f3lo dentro de su propia organizaci\u00f3n, sino tambi\u00e9n de registrarlos, procesarlos, analizarlos y optimizarlos digitalmente en todas las empresas.<\/p>\n<p>La recopilaci\u00f3n y el intercambio de datos deber\u00edan realizarse cada vez m\u00e1s en tiempo real, para que todos los agentes implicados dispongan en todo momento de la informaci\u00f3n m\u00e1s actualizada.<\/p><div class=\"great-fullsize-content-es\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-2918814015\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/kit-de-medios\/\" target=\"_blank\" aria-label=\"nl_werbung_800x100_es\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-480x60.jpg 480w, 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https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-de\" style=\"margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-144071572\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/steampunk-summit-2025\/\" target=\"_blank\" aria-label=\"steampunk_2024_1_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg 1920w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1200x150.jpg 1200w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-960x120.jpg 960w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1168x146.jpg 1168w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1440x180.jpg 1440w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1536x192.jpg 1536w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-600x75.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" width=\"2560\" height=\"320\"   \/><\/a><\/div>\n<p>Para los minoristas, esto significa establecer redes digitales con empresas anteriores, como fabricantes y proveedores, as\u00ed como con socios posteriores, como artesanos, clientes industriales, minoristas o mercados mayoristas.<\/p>\n<p>Todo ello se ve acelerado adem\u00e1s por el cambio demogr\u00e1fico. La generaci\u00f3n digital ya ha llegado a la vida profesional, algunos de ellos ya participan activamente en funciones decisorias y esperan soluciones r\u00e1pidas y sencillas en este \u00e1mbito.<\/p>\n<p>Unos datos maestros coherentes, completos y actualizados siguen consider\u00e1ndose un requisito previo para tomar decisiones fiables. En \u00faltima instancia, esto se traduce en ventajas de tiempo, calidad y costes. As\u00ed, una integraci\u00f3n completa de los procesos empresariales determina el \u00e9xito de la empresa a largo plazo.<\/p>\n<p>A trav\u00e9s de las redes digitales, las empresas minoristas pueden optimizar y automatizar sus procesos empresariales espec\u00edficos y dominar as\u00ed los retos de la transformaci\u00f3n digital.<\/p>\n<h3>Retail 4.0 cambia los procesos<\/h3>\n<p>Retail 4.0 describe la progresiva integraci\u00f3n digital de todas las \u00e1reas de negocio del comercio minorista y mayorista a trav\u00e9s de tecnolog\u00edas en red.<\/p>\n<p>Esta digitalizaci\u00f3n progresiva y la consiguiente base de datos m\u00e1s actualizada garantizan inventarios optimizados y una tramitaci\u00f3n sencilla de los pedidos, no s\u00f3lo en el comercio electr\u00f3nico.<\/p>\n<p>Esto significa que los empleados no tienen que intervenir manualmente en los flujos de procesos, o s\u00f3lo parcialmente. Esto aumenta la eficiencia de los oficinistas y la competitividad.<\/p>\n<p>Gracias al Comercio 4.0, la econom\u00eda cambiar\u00e1 significativamente en los pr\u00f3ximos a\u00f1os y d\u00e9cadas. Los primeros efectos de este cambio ya se est\u00e1n haciendo patentes hoy, desde los minoristas a las medianas empresas, pasando por las grandes corporaciones.<\/p>\n<p>Por ejemplo, las gafas de datos ganan terreno en log\u00edstica y simplifican notablemente los procesos de picking. La inteligencia artificial de m\u00e1quinas y veh\u00edculos tambi\u00e9n acelera los procesos intralog\u00edsticos y de producci\u00f3n, por ejemplo con veh\u00edculos de guiado autom\u00e1tico.<\/p>\n<p>Las empresas deben cambiar a un entorno inform\u00e1tico moderno para optimizar sus procesos operativos a tiempo de responder a estas tendencias.<\/p>\n<p>El comercio cl\u00e1sico y estacionario debe reaccionar r\u00e1pidamente ante estos y otros retos para adaptarse al futuro digital. Internet no debe percibirse como una gran amenaza, sino como una oportunidad para que todos los participantes comprendan mejor a los clientes y, por tanto, les presten un mejor servicio.<\/p>\n<p>En primer lugar, hay que crear los requisitos t\u00e9cnicos previos para el cambio al mundo digital. El punto de partida central para el \u00e9xito de la empresa es un sistema ERP operativo, por ejemplo de SAP.<\/p>\n<p>En este contexto, los sistemas ERP o los productos de software no deben introducirse como soluciones individuales, sino que es importante crear una conexi\u00f3n estrat\u00e9gica global del software y, por tanto, una cadena de suministro continua con interfaces entre los distintos departamentos, socios empresariales y sus flujos de procesos.<\/p>\n<p>Pero eso no es todo: el software debe abordar los retos y procesos espec\u00edficos del sector de las empresas minoristas y ser capaz de resolverlos f\u00e1cilmente. Para ello, las empresas necesitan un socio consultor competente con muchos a\u00f1os de experiencia que adapte sus sistemas precisamente a estas tareas individuales.<\/p>\n<p>Con el software adecuado y una estrategia digital, las empresas pueden por fin tener una visi\u00f3n global de sus clientes y su comportamiento y tomar decisiones basadas en datos y fundamentadas, lo que a su vez se traduce en un aumento de los ingresos.<\/p>\n<p><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/socios\/fis-informationssysteme-und-consulting-gmbh\/\"><img loading=\"lazy\" decoding=\"async\" title=\"C\u00f3mo influye en el comercio del futuro\" class=\"aligncenter wp-image-22949 size-full\" src=\"http:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner.jpg\" alt=\"https:\/\/e3magpmp.greatsolution.dev\/partners\/fis-informationssysteme-und-consulting-gmbh\/\" width=\"1000\" height=\"112\" srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner.jpg 1000w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner-768x86.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner-100x11.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner-480x54.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner-640x72.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner-720x81.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2017\/05\/FIS-CI-Banner-960x108.jpg 960w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>La automatizaci\u00f3n y digitalizaci\u00f3n de los procesos empresariales avanza. Pero, \u00bfc\u00f3mo consiguen las empresas minoristas procesar toda la informaci\u00f3n y los datos de forma eficiente?<\/p>","protected":false},"author":1618,"featured_media":2445,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[19,7,26129],"tags":[600,601],"coauthors":[26714],"class_list":["post-55259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-b2b2c-kolumne","category-meinung","category-mag-1811","tag-digitale-transformation","tag-digitalisierung"],"featured_image_urls_v2":{"full":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"thumbnail":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-150x150.jpg",150,150,true],"medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",400,173,false],"medium_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-768x332.jpg",768,332,true],"large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"image-100":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-100x43.jpg",100,43,true],"image-480":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-480x207.jpg",480,207,true],"image-640":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-640x276.jpg",640,276,true],"image-720":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-720x311.jpg",720,311,true],"image-960":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-960x415.jpg",960,415,true],"image-1168":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"image-1440":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"image-1920":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"1536x1536":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"2048x2048":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"trp-custom-language-flag":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"bricks_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"bricks_large_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",1000,432,false],"bricks_medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",600,259,false],"bricks_medium_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C.jpg",600,259,false],"profile_24":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/11\/B2B2C-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Die Automatisierung und Digitalisierung von Gesch\u00e4ftsprozessen schreitet voran. Doch wie gelingt es Handelsunternehmen s\u00e4mtliche Informationen und Daten effizient zu verarbeiten?<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/opinion\/columna-b2b2c\/\" rel=\"category tag\">B2B2C-Kolumne<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/opinion\/\" rel=\"category tag\">Die Meinung der SAP-Community<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/mag-1811\/\" rel=\"category tag\">MAG 18-11<\/a>","author_info_v2":{"name":"Martin Zidek, FIS","url":"https:\/\/e3magpmp.greatsolution.dev\/es\/author\/martin-zidek\/"},"comments_num_v2":"0 comentarios","acf":[],"_links":{"self":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/55259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/users\/1618"}],"replies":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/comments?post=55259"}],"version-history":[{"count":0,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/55259\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media\/2445"}],"wp:attachment":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media?parent=55259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/categories?post=55259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/tags?post=55259"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/coauthors?post=55259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}