{"id":60900,"date":"2016-05-02T12:27:28","date_gmt":"2016-05-02T10:27:28","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?p=60900"},"modified":"2024-01-19T14:53:41","modified_gmt":"2024-01-19T13:53:41","slug":"integracion-de-comercio-electronico-para-usuarios-de-sap","status":"publish","type":"post","link":"https:\/\/e3magpmp.greatsolution.dev\/es\/integracion-de-comercio-electronico-para-usuarios-de-sap\/","title":{"rendered":"Integraci\u00f3n del comercio electr\u00f3nico para usuarios de SAP"},"content":{"rendered":"<p>Los operadores de tiendas y los usuarios de SAP que deseen crear una experiencia de compra en l\u00ednea coherente y totalmente integrada ya no podr\u00e1n evitar la integraci\u00f3n de todas las aplicaciones implicadas. Adem\u00e1s del sistema ERP, esto incluye SAP Hybris, SAP Hybris Marketing, SAP CPQ y SAP CRM como versiones locales o en la nube.<\/p>\n<p>La integraci\u00f3n, conocida como SAP Customer Engagement &amp; Commerce (CEC), permite un enfoque multicanal del mercado con una gesti\u00f3n omnicanal hol\u00edstica de las relaciones con los clientes.<\/p><div class=\"great-fullsize-content-es\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-2733497924\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/kit-de-medios\/\" target=\"_blank\" aria-label=\"nl_werbung_800x100_es\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-en\" id=\"great-3313399757\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/media-kit\/\" target=\"_blank\" aria-label=\"nl_advertising_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-de\" style=\"margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-3355695965\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/steampunk-summit-2025\/\" target=\"_blank\" aria-label=\"steampunk_2024_1_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg 1920w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1200x150.jpg 1200w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-960x120.jpg 960w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1168x146.jpg 1168w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1440x180.jpg 1440w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1536x192.jpg 1536w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-600x75.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" width=\"2560\" height=\"320\"   \/><\/a><\/div>\n<p>El enfoque de Poet, que difiere de los m\u00e9todos de proyecto convencionales, ya se refleja en el hecho de que se utilizan m\u00e9todos \u00e1giles en lugar del modelo en cascada, lo que permite crear prototipos mucho m\u00e1s r\u00e1pidamente.<\/p>\n<p><em>\"En lugar de organizar interminables batallas de PowerPoint, primero adoptamos un enfoque muy pragm\u00e1tico de los requisitos del cliente en un taller, luego realizamos un an\u00e1lisis GAP espec\u00edfico de la empresa para determinar las medidas necesarias, incluida la priorizaci\u00f3n, y a continuaci\u00f3n ya estamos en el proceso de desarrollo del prototipo\"<\/em><\/p>\n<p>explica Martin Schr\u00f6der, responsable de consultor\u00eda SAP en Poet.<\/p>\n<p>Adem\u00e1s, se utilizan las mejores pr\u00e1cticas con un efecto de ahorro de costes. La tecnolog\u00eda de aceleraci\u00f3n de las estrategias omnicanal tambi\u00e9n desempe\u00f1a un papel importante en el camino hacia una implantaci\u00f3n m\u00e1s r\u00e1pida.<\/p>\n<p>Dispone de todas las funciones y herramientas empresariales necesarias para ofrecer una gran experiencia al cliente. Adem\u00e1s, de forma similar al m\u00e9todo Lego, se utilizan bloques de construcci\u00f3n para realizar la soluci\u00f3n de integraci\u00f3n paso a paso y de forma comprensible para el cliente.<\/p>\n<p><em>\"Al tener una visi\u00f3n precisa en todo momento y experimentar el proceso de primera mano, pueden apoyar activamente el desarrollo de la soluci\u00f3n. De este modo se evitan los problemas de comprensi\u00f3n que suelen surgir en procesos de coordinaci\u00f3n que, de otro modo, ser\u00edan abstractos y que, en consecuencia, aumentan la carga de trabajo\"<\/em><\/p>\n<p>Schr\u00f6der destaca las ventajas para los proyectos de aplicaci\u00f3n.<\/p>","protected":false},"excerpt":{"rendered":"<p>Poet ha desarrollado su propio concepto de implantaci\u00f3n para facilitar y agilizar la integraci\u00f3n del comercio electr\u00f3nico a los usuarios de SAP. Se basa en la tecnolog\u00eda Accelerator y al mismo tiempo incluye m\u00e9todos \u00e1giles y un enfoque modular seg\u00fan el principio de Lego.<\/p>","protected":false},"author":38,"featured_media":60767,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[161,2,1607],"tags":[39,236,5667],"coauthors":[19920],"class_list":["post-60900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-szene","category-sap-nachrichten","category-mag1605","tag-cloud","tag-sap","tag-sap-crm"],"featured_image_urls_v2":{"full":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"thumbnail":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-150x150.jpg",150,150,true],"medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",400,155,false],"medium_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-768x297.jpg",768,297,true],"large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-100":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-100x39.jpg",100,39,true],"image-480":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-480x186.jpg",480,186,true],"image-640":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-640x248.jpg",640,248,true],"image-720":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-720x279.jpg",720,279,true],"image-960":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-960x372.jpg",960,372,true],"image-1168":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-1440":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-1920":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"1536x1536":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"2048x2048":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"trp-custom-language-flag":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",18,7,false],"bricks_large_16x9":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_large_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",600,232,false],"bricks_medium_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016.jpg",600,232,false],"profile_24":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2019\/07\/2016-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Um die E-Commerce-Integration bei SAP-Anwendern einfacher und schneller realisieren zu k\u00f6nnen, hat Poet ein eigenes Realisierungskonzept entwickelt. Es st\u00fctzt sich auf die Accelerator-Technologie und beinhaltet gleichzeitig agile Methoden und ein modulares Vorgehen nach dem Lego-Prinzip.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/escena\/\" rel=\"category tag\">Szene<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/sapanoptikum-2\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/mag1605\/\" rel=\"category tag\">MAG 16-05<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3magpmp.greatsolution.dev\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","acf":[],"_links":{"self":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/60900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/comments?post=60900"}],"version-history":[{"count":1,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/60900\/revisions"}],"predecessor-version":[{"id":138323,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/60900\/revisions\/138323"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media\/60767"}],"wp:attachment":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media?parent=60900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/categories?post=60900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/tags?post=60900"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/coauthors?post=60900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}