{"id":62296,"date":"2019-10-02T10:00:29","date_gmt":"2019-10-02T08:00:29","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?p=62296"},"modified":"2020-02-08T16:13:25","modified_gmt":"2020-02-08T15:13:25","slug":"recauchutado-2019-sap-capital-markets-day","status":"publish","type":"post","link":"https:\/\/e3magpmp.greatsolution.dev\/es\/recauchutado-2019-sap-capital-markets-day\/","title":{"rendered":"Relanzamiento 2019: D\u00eda de los Mercados de Capitales SAP"},"content":{"rendered":"<p>La comunidad SAP est\u00e1 preocupada por el accionismo de SAP. Adem\u00e1s de Abap, NetWeaver, Hana y S\/4, la confianza y la coherencia son la divisa m\u00e1s importante en la comunidad SAP.<\/p>\n<p>Rendir cuentas una vez al a\u00f1o a la prensa cuando se publican las cifras del balance, una vez a la comunidad financiera en el D\u00eda de los Mercados de Capitales en Wall Street y una vez a los accionistas en la Junta General Anual en el SAP Arena de Mannheim: eso deber\u00eda ser m\u00e1s que suficiente en una comunidad estable y duradera construida sobre la confianza.<\/p><div class=\"great-fullsize-content-es\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-536652977\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/kit-de-medios\/\" target=\"_blank\" aria-label=\"nl_werbung_800x100_es\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-en\" id=\"great-1097712690\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/media-kit\/\" target=\"_blank\" aria-label=\"nl_advertising_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-de\" style=\"margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-3676578501\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/steampunk-summit-2025\/\" target=\"_blank\" aria-label=\"steampunk_2024_1_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg 1920w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1200x150.jpg 1200w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-960x120.jpg 960w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1168x146.jpg 1168w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1440x180.jpg 1440w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1536x192.jpg 1536w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-600x75.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" width=\"2560\" height=\"320\"   \/><\/a><\/div>\n<p>Bill McDermott, Consejero Delegado, y Luka Mucic, Director Financiero, invitados al segundo SAP Capital Markets Day de este a\u00f1o en Nueva York. \u00bfPor qu\u00e9? Un interesante reportaje de Daniel Stelter en Manager Magazin* podr\u00eda dar una respuesta.<\/p>\n<p>Stelter es fundador del foro de debate \"Beyond the Obvious\", especializado en estrategia y macroeconom\u00eda, y consultor de gesti\u00f3n de \u00e9xito.<\/p>\n<p>En Manager Magazin Daniel Stelter se pregunta: \u00bfDesencadenar\u00e1 General Electric la pr\u00f3xima crisis financiera? Al leer el texto, surgen involuntariamente paralelismos con SAP.<\/p>\n<p><em>\"Bajo el liderazgo del legendario Jack Welch, General Electric fue el modelo de creaci\u00f3n de valor para el accionista en empresas diversificadas\".<\/em><\/p>\n<p>\u00bfSer\u00eda un error escribir: Dirigida por el legendario Bill McDermott, SAP es el modelo de creaci\u00f3n de valor para los accionistas en las empresas basadas en la nube.<\/p>\n<p>Bajo la direcci\u00f3n de Bill McDermott y Luka Mucic, el dividendo ha aumentado anualmente. Los accionistas est\u00e1n satisfechos: las cr\u00edticas en la junta general anual se han acallado en gran medida.<\/p>\n<p>advierte Daniel Stelter en su art\u00edculo de Manager Magazine:<\/p>\n<p><em>\"La recompra de acciones, el aumento del apalancamiento y la contabilidad agresiva fueron al menos igual de importantes. Probablemente ninguna otra empresa refleja la era de la 'ingenier\u00eda financiera' como GE\".<\/em><\/p>\n<p>Se trata de determinar el estado actual y no de condenar el SAP. Daniel Stelter lo explica:<\/p>\n<p><em>\"La ingenier\u00eda financiera puede ayudar a sacar el m\u00e1ximo partido de una empresa. Pero no puede ocultar permanentemente los problemas estrat\u00e9gicos y operativos de la empresa. Bajo la superficie a\u00fan brillante, los problemas crecen\".<\/em><\/p>\n<p>Bajo la brillante superficie de SAP a la vista de todos, las cosas tambi\u00e9n podr\u00edan parecer muy diferentes. Qualtrics era caro y el efecto de sinergia no se materializar\u00e1, ya que McDermott declar\u00f3 que Qualtrics seguir\u00e1 siendo independiente. \u00bfQu\u00e9 ser\u00e1 del C\/4?<\/p>\n<p>\u00bfC\u00f3mo se beneficia SAP de \"Cloud First\" cuando el programa Embrace de SAP env\u00eda a los clientes existentes a AWS, Google y Microsoft? \u00bfQu\u00e9 hay de los beneficios reales de SAP?<\/p>\n<p>Daniel Stelter escribe amonestando:<\/p>\n<p><em>\"Mientras tanto, los beneficios reales no tienen tan buena pinta [...] Los beneficios empresariales estadounidenses llevan tiempo cayendo y est\u00e1n por debajo de los niveles de 2014.\"<\/em><\/p>\n<p>SAP es una historia exitosa y compleja que debe evaluarse a largo plazo y de forma hol\u00edstica. El ajetreo de dos Capital Markets Days al a\u00f1o apenas tiene sentido.<\/p>\n<p>La \"ingenier\u00eda financiera\" en beneficio de los accionistas puede tener mucho sentido en tiempos de bonanza, pero en la comunidad SAP tambi\u00e9n hay que tener en cuenta a los clientes y socios existentes. Stelter resume as\u00ed:<\/p>\n<p><em>\"Desde hace a\u00f1os, las empresas y los analistas de Wall Street trabajan con beneficios autodefinidos. \u00c9stos apuntan continuamente al alza, tambi\u00e9n debido a la oleada de recompras de acciones a cr\u00e9dito, que hacen subir los beneficios por acci\u00f3n. Aunque todo esto es legal y no una manipulaci\u00f3n delictiva, ya est\u00e1 enga\u00f1ando a los inversores\".<\/em><\/p>\n<p><em>*) <a href=\"https:\/\/www.manager-magazin.de\/finanzen\/artikel\/general-electric-siemens-konkurrent-als-weltfinanzrisiko-a-1282737.html\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.manager-magazin.de\/finanzen\/artikel\/general-electric-siemens-konkurrent-als-weltfinanzrisiko-a-1282737.html<\/a><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Cada febrero se celebra en Nueva York un SAP Capital Markets Day. Este a\u00f1o habr\u00e1 un segundo encuentro. \u00bfPor qu\u00e9 tanto ajetreo? SAP no es un negocio estacional. Se piensa en d\u00e9cadas, \u00bfno?<\/p>","protected":false},"author":38,"featured_media":4146,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[8,7,35911],"tags":[453,516,24158,30367,39,65,722,21219],"coauthors":[19920],"class_list":["post-62296","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editorial","category-meinung","category-mag-1909","tag-abap","tag-aws","tag-c-4","tag-capital-markets-day","tag-cloud","tag-hana","tag-netweaver","tag-s-4"],"featured_image_urls_v2":{"full":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"thumbnail":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-150x150.jpg",150,150,true],"medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-400x160.jpg",400,160,true],"medium_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-768x307.jpg",768,307,true],"large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"image-100":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-100x40.jpg",100,40,true],"image-480":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-480x192.jpg",480,192,true],"image-640":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-640x256.jpg",640,256,true],"image-720":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-720x288.jpg",720,288,true],"image-960":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-960x384.jpg",960,384,true],"image-1168":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"image-1440":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"image-1920":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"1536x1536":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"2048x2048":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"trp-custom-language-flag":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-18x7.jpg",18,7,true],"bricks_large_16x9":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"bricks_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"bricks_large_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479.jpg",1000,400,false],"bricks_medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-600x240.jpg",600,240,true],"bricks_medium_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-600x400.jpg",600,400,true],"profile_24":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Editorial-e1699258340479-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Ein SAP Capital Markets Day findet jeden Februar in New York City statt. Dieses Jahr soll es ein zweites Treffen geben. Warum diese Hektik? SAP ist kein saisonales Gesch\u00e4ft. Man denkt in Dekaden, oder?<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/opinion\/editorial\/\" rel=\"category tag\">Editorial<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/opinion\/\" rel=\"category tag\">Die Meinung der SAP-Community<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/mag-1909\/\" rel=\"category tag\">MAG 19-09<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3magpmp.greatsolution.dev\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","acf":[],"_links":{"self":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/62296","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/comments?post=62296"}],"version-history":[{"count":0,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/62296\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media\/4146"}],"wp:attachment":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media?parent=62296"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/categories?post=62296"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/tags?post=62296"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/coauthors?post=62296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}