{"id":64261,"date":"2020-01-09T10:00:44","date_gmt":"2020-01-09T09:00:44","guid":{"rendered":"https:\/\/e3magpmp.greatsolution.dev\/?p=64261"},"modified":"2020-02-07T19:34:34","modified_gmt":"2020-02-07T18:34:34","slug":"ingenieria-financiera-2","status":"publish","type":"post","link":"https:\/\/e3magpmp.greatsolution.dev\/es\/ingenieria-financiera-2\/","title":{"rendered":"Ingenier\u00eda financiera"},"content":{"rendered":"<p>Los tres mosqueteros han atacado de nuevo y han abierto el grifo del dinero: Los codirectores generales Jennifer Morgan y Christian Klein y el ingenioso director financiero Luka Mucic quieren contentar a todos los miembros de la comunidad SAP al mismo tiempo y de inmediato. Para conseguirlo, se est\u00e1n moviendo grandes cantidades de dinero, siempre por medios legales, \u00a1pero utilizando m\u00e9todos dudosos!<\/p>\n<p>\u00bfC\u00f3mo contentar a los accionistas? Un dividendo elevado en la junta general anual acalla a los cr\u00edticos y enriquece a todos. Sin embargo, el precio de las acciones tambi\u00e9n puede \"manipularse\" al alza en un sentido positivo.<\/p><div class=\"great-fullsize-content-es\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-3735103244\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/kit-de-medios\/\" target=\"_blank\" aria-label=\"nl_werbung_800x100_es\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100_es-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-en\" id=\"great-3315843640\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/en\/media-kit\/\" target=\"_blank\" aria-label=\"nl_advertising_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2024\/08\/nl_werbung_800x100-600x75.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" width=\"1000\" height=\"100\"   \/><\/a><\/div><div class=\"great-fullsize-content-de\" style=\"margin-bottom: 20px;margin-left: auto;margin-right: auto;text-align: center;\" id=\"great-1369220042\"><a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/steampunk-summit-2025\/\" target=\"_blank\" aria-label=\"steampunk_2024_1_800x100\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg\" alt=\"\"  srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-scaled.jpg 1920w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-400x50.jpg 400w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1200x150.jpg 1200w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-768x96.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-100x13.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-480x60.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-640x80.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-720x90.jpg 720w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-960x120.jpg 960w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1168x146.jpg 1168w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1440x180.jpg 1440w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-1536x192.jpg 1536w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-18x2.jpg 18w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2023\/12\/steampunk_2024_1_800x100-600x75.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" width=\"2560\" height=\"320\"   \/><\/a><\/div>\n<p>La receta m\u00e1s sencilla suena casi a \"financiaci\u00f3n simple\": la empresa pide un pr\u00e9stamo importante, es decir, se endeuda un poco. Utiliza este capital para lanzar un programa de recompra de acciones.<\/p>\n<p>De alguna manera te compras a ti mismo en forma de bucle hacia atr\u00e1s, pero eso es otra historia. El hecho es que esta transferencia de dinero \"cr\u00e9dito se convierte en acciones de su propia empresa\" reduce el n\u00famero de acciones en la bolsa.<\/p>\n<p>Lo que queda por esperar: El valor de la empresa sigue siendo el mismo. Sin embargo, como ahora hay menos acciones en el mercado, las que quedan naturalmente valen m\u00e1s: el precio de la acci\u00f3n deber\u00eda subir y los accionistas est\u00e1n contentos.<\/p>\n<figure id=\"attachment_64262\" aria-describedby=\"caption-attachment-64262\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-64262\" src=\"http:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk.jpg\" alt=\"Platzgummer Julio2012 Dltz Cmyk\" width=\"800\" height=\"943\" srcset=\"https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk.jpg 800w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk-768x905.jpg 768w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk-100x118.jpg 100w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk-480x566.jpg 480w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk-640x754.jpg 640w, https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2020\/01\/platzgummer_Juli2012_dltz_cmyk-720x849.jpg 720w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><figcaption id=\"caption-attachment-64262\" class=\"wp-caption-text\">La vi\u00f1eta de Robert Platzgummer (1975-2016) se utiliz\u00f3 por primera vez en 2012. Ya entonces hubo una fase previa de \"ingenier\u00eda financiera\". El entonces director de Tecnolog\u00eda de SAP, Vishal Sikka, pag\u00f3 las licencias de DB a SAP con un programa Hana lanzado por \u00e9l mismo.<\/figcaption><\/figure>\n<p>Esta hermosa y legal transferencia de dinero de la deuda corporativa a un precio m\u00e1s alto de las acciones tiene un nombre: Ingenier\u00eda financiera, v\u00e9ase la ilustraci\u00f3n:<\/p>\n<p>A partir de conocimientos t\u00e9cnicos y especificaciones, se construye una m\u00e1quina que controla los flujos de dinero. O, como puede leerse en Wikipedia:<\/p>\n<p><em>\"La ingenier\u00eda financiera es un campo multidisciplinar que abarca la teor\u00eda financiera, los m\u00e9todos de ingenier\u00eda, las herramientas matem\u00e1ticas y la pr\u00e1ctica de la programaci\u00f3n\".<\/em><\/p>\n<p>Puede parecer la cuadratura del c\u00edrculo para los forasteros, pero los directores financieros dominan el arte y la paradoja de convertir una empresa endeudada en una empresa m\u00e1s valiosa en bolsa. En el comunicado de prensa de SAP suena as\u00ed:<\/p>\n<p><em>\"Teniendo en cuenta la positiva evoluci\u00f3n financiera y una estructura de balance muy s\u00f3lida, el Consejo de Supervisi\u00f3n de SAP SE ha aprobado un aumento de la distribuci\u00f3n de capital en 2020 seg\u00fan lo propuesto por el Consejo Ejecutivo. <\/em><\/p>\n<p><em>En virtud de este nuevo programa, la empresa est\u00e1 autorizada a llevar a cabo recompras de acciones y\/o la distribuci\u00f3n de un dividendo especial por un total de 1.500 millones de euros hasta el 31 de diciembre de 2020\".<\/em><\/p>\n<p>El Director Financiero de SAP, Luka Mucic, ha declarado:<\/p>\n<p>\"Adem\u00e1s de un atractivo dividendo ordinario, la recompra de acciones y los dividendos especiales son instrumentos importantes para aumentar el valor de la empresa y compartir el \u00e9xito de nuestros accionistas.\"<\/p>\n<p>No mencion\u00f3 que el antiguo gigante industrial y competidor de Siemens, General Electric, estuvo a punto de caer en bancarrota debido a la \"ingenier\u00eda financiera\".<\/p>\n<p>Jennifer Morgan y Christian Klein, portavoces de la junta directiva de SAP, han declarado lo siguiente:<\/p>\n<p><em>\"El programa de optimizaci\u00f3n de los procesos empresariales de SAP se traduce en un nuevo aumento de nuestro rendimiento financiero. Nos complace que SAP pueda ahora compartir este \u00e9xito con sus accionistas. <\/em><\/p>\n<p><em>El aumento de la distribuci\u00f3n de capital el pr\u00f3ximo a\u00f1o subraya la gran importancia que SAP concede a una rentabilidad adecuada para nuestros accionistas y a un uso disciplinado de nuestros recursos financieros.\"<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>SAP est\u00e1 girando todos los tornillos y controles para complacer realmente a todo el mundo. Los esfuerzos de Mucic, Morgan y Klein son admirables.<\/p>","protected":false},"author":2,"featured_media":4954,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[7,37003,25],"tags":[1114,35728,36969,6389],"coauthors":[27825],"class_list":["post-64261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-meinung","category-mag-1912","category-satire-das-letzte","tag-cfo","tag-christian-klein","tag-jennifer-morgan","tag-luka-mucic"],"featured_image_urls_v2":{"full":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"thumbnail":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-150x150.jpg",150,150,true],"medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",400,172,false],"medium_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-768x331.jpg",768,331,true],"large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"image-100":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-100x43.jpg",100,43,true],"image-480":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-480x207.jpg",480,207,true],"image-640":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-640x276.jpg",640,276,true],"image-720":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-720x310.jpg",720,310,true],"image-960":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-960x414.jpg",960,414,true],"image-1168":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"image-1440":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"image-1920":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"1536x1536":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"2048x2048":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"trp-custom-language-flag":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"bricks_large":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"bricks_large_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",1000,431,false],"bricks_medium":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",600,259,false],"bricks_medium_square":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire.jpg",600,259,false],"profile_24":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3magpmp.greatsolution.dev\/wp-content\/uploads\/2016\/12\/Das-Letzte-Satire-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>SAP dreht an allen Schrauben und Reglern, um es auch wirklich jedem recht zu machen. Die Anstrengungen von Mucic, Morgan und Klein sind bewundernswert.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/opinion\/\" rel=\"category tag\">Die Meinung der SAP-Community<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/mag-1912\/\" rel=\"category tag\">MAG 19-12<\/a>, <a href=\"https:\/\/e3magpmp.greatsolution.dev\/es\/categoria\/opinion\/la-ultima-satira\/\" rel=\"category tag\">Satire: Das Letzte<\/a>","author_info_v2":{"name":"Peter M. F\u00e4rbinger, E3-Magazin","url":"https:\/\/e3magpmp.greatsolution.dev\/es\/author\/peter-m-faerbinger-e-3-magazin\/"},"comments_num_v2":"0 comentarios","acf":[],"_links":{"self":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/64261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/comments?post=64261"}],"version-history":[{"count":0,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/posts\/64261\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media\/4954"}],"wp:attachment":[{"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/media?parent=64261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/categories?post=64261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/tags?post=64261"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3magpmp.greatsolution.dev\/es\/wp-json\/wp\/v2\/coauthors?post=64261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}