Needed more than ever

The last would now be a misinterpretation of good intentions. The current picture of SAP CEO Christian Klein from the event in Hamburg may allow for different interpretations given the challenges in the SAP community for 2023.

Christian Klein: We. Needed more than ever! Or? For linguistic proof, I had the sentence translated online at deepl.com: Needed more than ever. Needed more than ever. Needed more than ever. More needed than ever. Obviously, SAP CEO Klein and his partner organization are convinced of being needed, required, necessary and needed.

Do you know the jokes that start with "Question to Radio Yerevan"? Radio Yerevan was a fictional radio station that answered listener questions under the Soviet socialist-communist regime. This still corresponds to a category of political jokes, some of them immoral, that played in the socialist countries of the 20th century. So, question to Radio Yerevan: Is Christian Klein necessary, required and is he needed?

"Needed more than ever" was the theme of SAP CEO Christian Klein at the partner event in Hamburg in October. Klein stood on stage in person in front of employees and partners. His existing customers were only able to admire him a week earlier at the DSAG annual congress in Leipzig via a live feed on the video wall.

Answer from Radio Eriwan: In principle, yes, but not in Hamburg, as the photo impressively shows. One week before the SAP event in Hamburg, the DSAG annual congress took place in Leipzig with over three thousand participants from the SAP community - Christian Klein would have been necessary there. He merely greeted his existing customers via a live link using a video screen during the keynote address by his fellow board member Thomas Saueressig.

It is still a mystery today why Christian Klein could not come to Leipzig for a few minutes with his corporate jet, but was able to spend extensive time in Hamburg with his own employees and partners. Of course, the Hamburg event was of a higher quality, the buffet was better, the location more exclusive and the admission prices about twice as high as for the DSAG annual congress.

It seems reasonable to assume that Christian Klein would have had to face critical questions from existing customers in Leipzig, while in Hamburg he was able to celebrate extensively on stage with friends, employees and partners. Conversely, however, the question should be allowed where the party money comes from. Ultimately, it is the licenses and the cloud subscription that financed the buffet and the music at the event in Hamburg.

Next year, the DSAG user association will try again and move a little closer to Hamburg with its annual congress. The SAP community will be celebrating in Bremen in 2023, but whether Christian Klein will be able to find this place with his corporate jet is still uncertain. It would be worth a try. It would be an act of courtesy toward SAP's paying existing customers.

Improvement is in sight: After seven years of abstinence and denial, the SAP CEO of Switzerland was again a guest at the renowned conference of DSAG and Interessengemeinschaft SAP Schweiz in Andelfingen in mid-November. An invitation to the SAP office in Zurich existed throughout, but no one came for a long time. Will the DSAG annual congress now also have to wait seven years for the SAP CEO? We hope not, because we need Christian Klein more than ever!