Lidl presents
Jerome Evans, founder and CEO of Firstcolo, explains the background: "The Schwarz Group's entry into the data center and cloud business shows once again how important and essential these areas have become. After all, without data centers and the cloud, such a digitization offensive would not be feasible at all. Companies that have built up their own data centers for security reasons or other needs are now finding that there is quite a large cost apparatus behind it. They can no longer avoid hiring IT specialists to ensure the operation of the data centers. At the same time, the companies only earn indirectly from their own data centers, namely from the hosted applications. So what could be more obvious than to make the existing infrastructure and the experience gained available to other customers as well, thus ensuring refinancing of their own cost apparatus? Therefore, we will see many more companies trying to penetrate this market in the future."